Social Media Management

TikTok Marketing

TikTok rewards businesses that teach, show and entertain, not businesses that advertise.

4.8 out of 5 from 59 Google reviews Building websites since 2008300+ websites launched30 published case studiesTeam in Hooksett, NH

In short

TikTok marketing reaches customers who search and discover through short video, many of them under 35. We plan videos around the questions people search on TikTok, use keywords in captions, on-screen text and speech, film simple formats your team can repeat, and partner with local creators when it fits your brand.

Why it matters now

Many younger customers search TikTok for recommendations before they search Google. Videos that answer real questions can rank in TikTok search and send viewers to your profile and website.

Scope

What is included

  • TikTok search keyword research
  • Video concepts and scripts
  • Filming guidance or shoots
  • Captions, on-screen text and sounds
  • Creator and influencer partnerships
  • Performance reporting
Process

How we do it

  1. ResearchFind what your customers search on TikTok.
  2. ScriptWrite simple, repeatable video formats.
  3. Film and postProduce and publish on a steady schedule.
  4. LearnKeep the formats that earn watch time and follows.
Questions

Frequently asked questions

Do we have to dance on TikTok?

No. Behind-the-scenes clips, quick tips, before-and-after reveals and answers to common questions work well for businesses.

Can TikTok videos help SEO?

They can appear in Google results and drive branded searches to your site. We repurpose the best ones for Instagram Reels and YouTube Shorts too.

Find out what Google and AI assistants say about you

Talk to the Sprout team in Hooksett. We will run your buyer questions through ChatGPT, Gemini and Perplexity, check your Google profile, and show you the fixes that matter first.