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Wix & Wix Studio websites: design, SEO and AI visibility

Most of the 300+ sites Sprout has launched since 2008 run on Wix today, including our own main site.

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4.8 out of 5 from 59 Google reviews Building websites since 2008300+ websites launched30 published case studiesTeam in Hooksett, NH

In short

Wix Studio is Wix's professional platform for agencies and designers. It renders pages on the server, includes solid SEO controls such as redirects, robots.txt, structured data and sitemaps, and lets business owners edit content themselves. Sprout is a Wix partner and builds and maintains Wix Studio sites every day.

When to choose Wix & Wix Studio

  • You want to edit your own pages without a developer
  • You need a professional site on a small business budget
  • You want hosting, security and updates handled by the platform
  • You sell a small catalog alongside your services
Search and AI

SEO and AI search considerations

  • Server-rendered pages that crawlers can read
  • Built-in URL Redirect Manager for migrations
  • Editable robots.txt and automatic sitemaps
  • Custom structured data per page
  • Wix's own AI visibility reporting tools
Pitfalls

Watch out for

  • Heavy animations and apps slow pages down
  • Some URL patterns, such as the blog path, are fixed
  • Dynamic pages need careful titles and canonicals to avoid duplicates
Questions

Frequently asked questions

Is Wix good for SEO?

Yes, when it is set up well. Wix renders content on the server and provides the core SEO controls. Most Wix SEO problems we fix come from setup, content and speed choices, not the platform itself.

Can we move our site to Wix without losing rankings?

Yes, with a proper migration: every old URL mapped and redirected, content kept in parity, and monitoring after launch. We did this for American Dicing when it moved from RapidWeaver to Wix Studio.

Website types that suit Wix & Wix Studio

Other platforms

Find out what Google and AI assistants say about you

Talk to the Sprout team in Hooksett. We will run your buyer questions through ChatGPT, Gemini and Perplexity, check your Google profile, and show you the fixes that matter first.

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