# Claude Visibility

> Claude visibility is how often Anthropic's Claude names or cites your business when it searches the web for an answer. It depends on access for Anthropic's crawlers, pages that state facts plainly without needing JavaScript, and a brand that is described consistently across trusted sites.

Claude is widely used by professionals and teams doing research. Those are high-value buyers for B2B and professional services firms.

## Why it matters now
Anthropic documents separate agents for training (ClaudeBot), search indexing (Claude-SearchBot) and user-requested fetches (Claude-User). Each can be allowed or blocked on its own, and each affects a different part of your visibility.

## What is included
- Claude prompt testing with web search enabled
- robots.txt review for ClaudeBot, Claude-SearchBot and Claude-User
- Server-rendered HTML checks for key pages
- Fact sheets for services, pricing approach and locations
- Consistency review of third-party descriptions
- Monthly Claude visibility tracking

## How we do it
1. **Test.** Run your buyer prompts in Claude with search on and record sources.
2. **Set access.** Choose and configure which Anthropic agents may crawl.
3. **Clarify facts.** Publish plain, checkable facts on the pages Claude should use.
4. **Track.** Repeat the prompts every month.

## Deliverables
- Claude answer audit
- Crawler policy
- Fact sheet pages
- Monthly tracking

## Who it is for
- B2B, SaaS and professional services firms
- Consultants and agencies researched by teams
- Businesses with complex offerings that are often summarized wrong

## Frequently asked questions
### Which Anthropic crawler matters most for visibility?

Claude-SearchBot supports search results and Claude-User fetches pages when a person asks Claude to. ClaudeBot relates to training. Blocking training while allowing search is a common choice, and we can set it that way.

### Does Claude read JavaScript-heavy sites?

AI fetchers generally work best with content present in the HTML. We check your key pages with JavaScript turned off, because that is close to what many AI systems see.

## Related
- [Agent-Ready Websites](https://sproutgrowthengine.com/services/ai-search/agent-ready-websites/)
- [JavaScript & React SEO](https://sproutgrowthengine.com/services/seo/javascript-seo/)
- [Generative Engine Optimization (GEO)](https://sproutgrowthengine.com/services/ai-search/generative-engine-optimization/)

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Sprout Growth Engine is the AI search and organic growth practice of Sprout for Business, LLC. 15 Cross Rd, Unit 4, Hooksett, NH 03106. Phone 603-227-5240. Contact form: https://sproutgrowthengine.com/contact/. Rated 4.8 out of 5 from 59 Google reviews (https://search.google.com/local/reviews?placeid=ChIJj9ZDxjZq4okRzO1Wn8jLTb0, checked 2026-09-29).

HTML version: https://sproutgrowthengine.com/services/ai-search/claude-visibility/